We are starting the new year with a brand new identity, a clear vision and strong values.
If BROSZEIT doesn’t have a suitable solution, then there isn’t one.
You don’t write such a slogan on your flag if you can’t back it up with countless success stories. We have grown rapidly in the last two decades and have developed into an absolute insider tip for individual solutions in the field of wood-based materials. From the southern German BROSZEIT agency for wood-based materials to the internationally operating BROSZEIT Group with over 50 employees, several locations throughout Germany and strong sales in 7 countries.
Our brand was not always able to keep pace with this growth. For example, our expertise in the area of fire protection was advertised under the BroTect brand and thus made no obvious reference to the BROSZEIT Group. A point that meant that many products and individual services were perceived as isolated solutions on the market and not just as a small part of our well-positioned group of companies.
„In order to continue to be perceived as the powerful player in the future We held talks with MOONFLAG GmbH based in Ravensburg in mid-2020. In several workshops we worked out a comprehensive strategy of what our future positioning could look like. â€
Oliver Broszeit , CEO of the BROSZEIT Group
At the core of our relaunch was the strong positioning of the BROSZEIT brand. All brands that have been managed individually up to now are covered by this one-brand strategy and thus strengthen our presence.
We gave our logo a general overhaul and developed a strong design concept that can be adapted for many applications.
In addition to our company logo, all wood solutions can also be displayed and thus offer orientation in our large service and product portfolio.
The new company website will present our expertise bundled in the future and now offers all former product pages a new home. With easy ways to get in touch and great success stories told.
Attractive new print products support our sales and provide a comprehensive overview of our product and service portfolio.
Our competence and size is evident from high-quality image and video recordings in all of our locations.
In addition, all of our business equipment has been redesigned and therefore fits perfectly with the rest of the website.
Are you already using the potential of our range? You will find initial inspiration for our services in our product catalog. You have further questions? Please give us a call.
Your Oliver Broszeit